My Background
An MBA is my paper credential. Hands-on involvement with clients is my life credential.

As an independent branding, merchandising and creative strategist with more than 20 years of consumer and B2B project experience, I’ve helped companies of all sizes and across many different industries do better at what they love to do best: make their customers happy. Clients have ranged from Celestial Seasonings and Hershey’s to World Vision and Compassion International.

Connect, Create, Collaborate
My role is one of customer-centric listener, connector and creator. Being the provocateur is how I’m able to help you ignite your brand. My approach is highly collaborative.

I break down silos, conduct intense and productive experiential innovation sessions, and promote cross-functional engagement among your team.

BrandAbout & ThinkAbout
I’m the author of two books on branding, BrandAbout: A Seriously Playful Approach for Passionate Brand-Builders and Merchants and ThinkAbout: 77 Creative Prompts for Innovation. I also routinely contribute thought pieces to leading industry publications.

My passion
There’s a real joy in helping companies connect more deeply and truly with their customers. I'd love to share that joy with you and your company: Click here to arrange a consultation, request an article or schedule a speaking engagement.

Customers love to be loved!